New Year brings new hopes and aspirations for the business world. If you own a small business, then make some New Year resolutions that can help your company to perform well in 2017. Here are 7 resolutions you can follow in 2017 to take your company to new heights.
New Year resolutions are not only limited to exercise, lifestyle goals, quitting cigarettes or alcohol. This New Year, you should try to make resolutions that will help your small business reach new heights.
Let’s take a look at a few New Year resolutions for the business world that you can use in 2017.
1. Figure Out How To Deal With Your Cash Flow More Successfully
This is an awesome resolution for small company proprietors who witness extreme fluctuations in their cash flow. It is also a good thing for small businesses that have not been able to make enough money to invest into the business, or for the individuals who don’t generally have an idea about the everyday finances of their company.
2. Find New Ways To Enhance Your Digital Presence
If you haven’t got your business website updated or upgraded for the past two years, then this is the right time to do it. This is the best time to make your business website mobile friendly. There are many businesses that still don’t have any type of web presence, so this New Year you must pledge to get a website or web presence for sure.
3. Go Social In Your Small Business
Have you been keeping social networking on the sidelines and not by any means beginning to check which social media platform is the best option for your business? Are you planning to start a blog for your business website, but don’t have any specific strategy or time for it? Try not to do all these things anymore and make a resolution that you will look into this area in 2017.
4. Be More Engaged And Productive
This is the ideal resolution for people who regularly sit idle on social networking websites or surrender to different distractions that gets them off-track, and then wind up thinking what they did the whole day because hardly any work is completed and the day ends.
5. Develop Your Team And Assign Effectively
If you have a lot of work, more than you can deal with and lack time to concentrate on developing your business, it’s an ideal opportunity to quit the unnecessary things in your company and begin acquiring others to get a move on. This resolution concentrates on building your team and figuring out how to assign successfully.
6. Improve As A Communicator
Misunderstandings among the employees on a frequent basis, lack of worker spirit and regularly sitting around idly dictating the same info again and again is an indication that you’re communicating inadequately. However, this resolution will help you concentrate on improving as a communicator in your company.
7. Get HR Software For Your Company
Haven’t thought about it yet, isn’t it? It’s not too late to get highly effective HR Software for your company. Small businesses often lack the budget to have a separate HR department in their company. However, with HR software you won’t need to have an HR department and you can focus on the main business of your company.
The year 2017 will dawn some innovative SEO solutions for easy and jiffy promotions of the brands as well as unidentified products/services. Buying SEO packages is an idea to outsource web promotions of your website. In it, live-streaming, video marketing and fresh-n-incomparable content will be the upcoming online marketing trends.
Who would have thought of browsing as the most profitable business? But now, it is. Google alone mints millions to billions dollars per day through AdWords. Alone Facebook’s revenue generated through ad exceeded 100 million dollars in Q3 of 2016.
According to internetlivestat, the same search engine receives 40,000+ clicks per second. On the basis of this data, total number of searches per day exceeds 3.5 billion. And if estimated for the whole year, the searches reach 1.2 trillion.
Now, just imagine how massive size of population can find your online business in a day! For example, if your e-Commerce website receives 100 impressions per day, and if 5 to 10 of these leads convert daily, your revenue per day will be in thousands of bucks.
But do you think that it can be possible without Search Engine Optimization (SEO)? Never ever it can be! Your website must be finely tuned as per Google’s guidelines. Without such optimization, you can’t imagine higher visibility and top ranking in SERPs. However, ads can fetch to you explosive leads. Eventually, it will be the landing page that will decide if the leads are converting.
So! Which kinds of activities are likely to prove the biggest hit in 2017 for generating leads online? Let’s catch the roundup of the most prominent SEO strategies for lead generation that can win flagship to your online business.
Video Marketing: Just put on your thinking cap and answer which is more memorable-the script/ written dialogue or the motion pictures. Apparently, motion pictures would be memorable for longer time. This is why we, human beings, find videos more amusing and informative.
The ranking of YouTube clarifies it more. It stands on 2nd position among 1 billion+ websites. The content that takes 4 to 5 minutes in reading can be depicted more creatively in short interval of just 1 or 2 minutes. And for doing so, just creativity and a pro would be enough to fulfill the requirement.
Online blogs and articles’ submission website ‘Hubpages’ assigns score to your post on the basis of your content. But if you add a video and picture, the site finds it more impressive and impactful. It’s the easiest way to pull traffic and retain it for casting long-lasting impact. And when the content is qualitative; video is creative and the pictures are influential, all together cast unforgettable impression. Consequently, the online traffic hits in millions per day per post. This is the simplest trick to become a brand and create a buzz. Leads will be auto-generated then.
Live Streaming will boost up revenue: Have you watched ‘Live Streaming’ on Facebook? Isn’t it the nicest option to interact with your target audience in a jiffy? Surely, it is.
Suppose you run a news website where you put in latest updates and happenings in the world. You are a forerunner in updating any happening. But won’t it consume a few minutes in writing, a few minutes in editing, a few minutes in uploading and a few minutes in reading by the viewers. Many minutes will pass on in uploading action & noticing reaction.
Conversely, can we beat the matchless popularity of any live ICC cricket match between India & Pakistan? No, not at all!
Live streaming lets you interact with bigger audience irrespective of geographical boundaries. You can generate passive audience by setting a specific time for your program’s streaming. Even, you can connect with the active audience directly. The streamed demo can quench their curiosity & make them your loyal consumers. Thereby, generating revenue will be a bed of roses for you.
Fresh-n-Incomparable Content: Content can hit the jackpot for you provided that it should be unique, usable, informative and satisfying. However, unique content is vulnerable on lots of websites. But does it contain newness? Many online promoters buy affordable SEO packages online to pop their content on the famous sites that have uncountable traffic. But it’s all a litter without newness.
Searches are bundled with content. And a lot of posts disclose more or less the same idea. Take an example of an Avon lipstick. The e-Commerce websites, like amazon, Flipkart and Avon, sell the same product with different description. But what matters is the uniqueness of presentation. Amazon presents comparability feature while others don’t provide it. This is where the newness lies.