The Decline of Reebok…What Happened?
Reebok was once the #1 athletic brand in the United States yet today they’re hardly relevant. This video attempts to explain what happened.
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Company Declines:
Kmart: https://youtu.be/1__Qg1toSSs
Blockbuster: https://youtu.be/5sMXR7rK40U
RadioShack: https://youtu.be/JFivtOmXPPM
Solo Cups: https://youtu.be/YjzGKc4mynU
Toys “R” Us: https://youtu.be/4JYUo9WKkao
hhgregg: https://youtu.be/g6j4aoHbWdw
Pan Am: https://youtu.be/YInewzLzc78
ESPN: https://youtu.be/bt-4PbhpGYE
Gibson: https://youtu.be/apQ9SO7uF60
iHeartMedia: https://youtu.be/BImjay9KfYc
Bon-Ton: https://youtu.be/buWiH5_ru2Y
Kodak: https://youtu.be/eVrmFgvEnAA
General Electric: https://youtu.be/CqF3WUST-fk
Woolworth: https://youtu.be/iSEw4wmjuh4
Dell: https://youtu.be/rgDjQLyFXTA
Sears: https://youtu.be/Qws713t3HBY
Payless: https://youtu.be/GJ35lCrOYC0
Hostess: https://youtu.be/-c26ewfay9Q
Redbox: https://youtu.be/sc-lrcYI1uo
Nokia: https://youtu.be/QUk6V_fBSPw
JCPenney: https://youtu.be/0d6op86y51U
Quiznos: https://youtu.be/P3QK-32bxgw
GameStop: https://youtu.be/YXEfgFCkv4k
NASCAR: https://youtu.be/nSKk6J20SsA
Shopko: https://youtu.be/9rHbSGjSsE0
MoviePass: https://youtu.be/QvCkp3rfgOU
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Reebok pumps are 🔥🔥🔥
Bring back Answer shoes believe me they will sell a lot.
I’m looking to buy a pair of sneakers for my 77 year old mother. I was thinking Reebok Classics 😂
They’re pretty big in UFC
reebok was the shit when i was in elementary to middle school like 2010ish
Wait they changed the logo?
I’m wearing rebook club cs and they are legit the best so comfy
reebok with the straps with the straps
Now that Crossfit went away from Reebok, its pretty much dead at the same time Nobull is too small to offer deal that Reebok had. As a Crossfiter, I’m mostly on Nike now but Reebok was great and I may buy them again.
I have a pair of running shoes from Reebok. They are just so fkin good.
My Reebok bike is still OK after 20 years
Reebok Comfort ultra with air transmission channel is still my most loved one. Its upper and, of course, its outsole are wonderful.
my first name brand shoes were a random pair for reeboks from ross.. then my last pair ive ever worn were Reebok Iverson the Answer 4.. i felt like i was the coolest kid at school cause i was the only person who owned a pair (small city)
You know what’s crazy when you said Shaq couldn’t afford it well he just bought the brand from adidas
Reebok classics are cool, love the union flag, they seem to be coming back in fashion a bit in the UK recently
I bought a classic Reebok because it was on sale and wore it in a mall.
This Black guy (mid 20s?) saw my show and said "Oh shit, Reebok!" lol.
Just fyi, he didn’t say it as a mocking way
Nike will end up buying Reebok and making them popular again like they did with Converse (assuming no anti trust laws are broken with that acquisition).
The “The Black top” epic
Can’t speak highly enough about my Reebok skates! Light, breathable, and one place “The Pump” is anything but a gimmick!
Thanks for the always great content!
I still wear reebok lol
Reeboks last the longest. I switched from Nike to them 11 years ago and I still have Reeboks from 10 years ago and they are still awesome. I buy I new pair of Nanos every year
I just bought my very first pair of Reebok shoes and I love them. Why did Reebok sell to Adidas if they were doing so well?
I someone who goes through shoes (literally) in very short time yet the one brand of shoes that always lasted me the longest was Reebok.
I remember the zig-tech shoes being super popular when I was in school, every guy wanted a pair.
What happened was the QUALITY went to SHIT! The shoes are made poorly last pair of questions a.i were smaller then a size 12 I ordered I had to send em back. The honeycomb bubble bottom looked like crap. The legacy reebok classic is horribly made as well. Just horrible quality and marketing.
i like reebok a lot beacouse there are cheap and the size of the shoe is not random like nike that 1 shoe can be 43 (10 us)but another one is 46 (13 us) and for me nike shoes (that cost more than 100€ ) they last like a 50€ Reebok
sorry for my English 🙂
I prefer Skechers for everyday shoes and Nike for athletic shoes.
I can only wear REEBOK
As a kid in early 90" iv started buying reeboks, I remember geting black and red kamikaze ll, the pair of shues i got most excited of in my liife. Dont remember but probobly started buying reebok coz they where popular. Over the years i tried every brand of shues , but allways came back to reebok. I can say that 4 me there isnt bether brand, comfy be4 every thing ellse, if u look hard enough i will find good looking ones, think i will stay reebok till the end.
Here in Germany 80 percent of the people in my school are rocking white reeboks classic everyday. So idk about the fall…
I had my aunt buy me the black reebok pumps after Dee Brown won the dunk contest, they cost $120 back then and they literally lasted 6 months before they fell to pieces. No wonder they went under
Shaq has actually acquired reebok now ; curious to see how they begin to push the brand now … def need to focus on the original iversons, the shaqs, and of course reebok classics … then they need to sign a hot young nba player & a rapper
reebok’s hockey jerseys were trash
but i’d buy the brand again if shaq got the money
Reeboks the best
They also bought The hockey brand CCM. CCM consisted of three different lines CCM KOHO and Jofa. CCM had the jersey contract with the NHL and that was a major reason Reebok bought them. Reebok rebranded the jofa line of hockey protective equipment and did the same with the KOHO goalie equipment. To this day CCM offers a CCM branded skate and a Reebok branded skate that is promoted by Sidney Crosby
Reebok is da boss
Video on Dr. Martens?
I don’t like the new logo. It looks like an caution ⚠️ triangle.
He could afford it.
I think you left one key thing out! Reebok did have a deal with the UFC from 2015-2021 in a 6 year massive contract! Sadly this deal was not renewed and Venom is now the official brand of UFC. But this is significant, the growth of UFC and MMA as a whole over the past half decade is massive! This deal was largely the most significant thing reebok has done in the past decade! I think glossing over it was a bit of an oversite even though the deal has now pretty much ended! Love the videos just was waiting for you to mention it and never saw it come up!
I buy classic high top Reeboks new off of eBay. I love them!
dude i love reeboks, i used to work at the adidas hq in portland or and id get some pretty fat diacounts
See the white foam bottom insted of natural rubber thats what did it for me i got tired of getting the shit shocked outta me
Adidas is kinda ugly
Reebok kamikaze looks dope though
Reebok is the best shoe brand classic and casual streetwear 💣💥🔥
This is a lie I just purchased 2 pairs of reeboks and get crazy compliments I’m hoping they build a reebok store were I live so I don’t have to travel to Memphis or okc to get em
I never liked Reebok, grew up in the 90s when they were everywhere but something about them always sucked to me. I thought Nikes were cool, and Reeboks were for old people or nerds. But I don’t know what it was that bothered me about them
Now that Reebok got sold to Authentic Brands Group, can you do a Part 2 for Reebok?
Bruh I collect Reeboks because they’re not sought out by scalpers or a "status symbol" for all these urban core kids